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	<title>MarketingMeasure Content Directory &#187; Selecting a Caterer</title>
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		<title>Wedding Caterer Warning Signs</title>
		<link>http://directory.marketingmeasure.com/catering/selecting-a-caterer/wedding-caterer-warning-signs/</link>
		<comments>http://directory.marketingmeasure.com/catering/selecting-a-caterer/wedding-caterer-warning-signs/#comments</comments>
		<pubDate>Wed, 30 Sep 2009 23:01:36 +0000</pubDate>
		<dc:creator>Phillip Crum</dc:creator>
				<category><![CDATA[Selecting a Caterer]]></category>

		<guid isPermaLink="false">http://directory.marketingmeasure.com/?p=283</guid>
		<description><![CDATA[Dallas, TX &#8211; When the time comes to choosing a wedding caterer, you can’t be too careful. You want the best professional help that you can get for your wedding, and this includes your wedding caterer. You need a caterer who can share your vision and still stay within your budget, and with whom you [...]]]></description>
			<content:encoded><![CDATA[<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;"><strong>Dallas, TX</strong> &#8211; When the time comes to choosing a wedding caterer, you can’t be too careful. You want the best professional help that you can get for your wedding, and this includes your wedding caterer. You need a caterer who can share your vision and still stay within your budget, and with whom you can work side by side in preparation and during your big day. </span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Here are some warnings signs that your wedding caterer might not be a good fit for your situation:</span></span></p>
<ul>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">The 	caterer agrees with everything you say, and claims she can do 	everything you want to do. A good caterer will tell you when your 	ideas are impossible, difficult or overly expensive. You don’t 	want someone to agree with you, you want someone who can turn your 	ideas into reality.</span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">The 	caterer doesn’t listen to your ideas at all. Instead, she answers 	your ideas with “I’m a professional,” rather than listening to 	them and considering them. You want to avoid a wedding caterer who 	sees your reception as just another portfolio piece.</span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">The 	caterer is vague or less than completely open when it comes to 	costs. If the caterer isn’t willing to answer whether he charges 	by the head or by the platter, it can be a problem. When a wedding 	caterer isn’t up front about costs, it’s possible he’s trying 	to hide certain fees that may not be included in your original 	calculations.</span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">The 	caterer is poor at communicating. She stops returning phone calls or 	emails once you’ve made your deposit, or it takes weeks to get 	back with you on a simple question. You need a caterer with whom you 	can communicate on a regular basis.</span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">The 	caterer doesn’t treat you like a customer. You’re paying the 	bill; you should get what you want. If the caterer belittles your 	ideas, is condescending or rude, don’t select that caterer. </span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">The 	caterer doesn’t provide you with references. A quality wedding 	caterer should be able to provide you with several names of former 	customers, as well as their contact information. If the caterer 	won’t provide them or is hesitant, it should be a warning flag.</span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">The 	caterer won’t provide a contract. A caterer who is not willing to 	put her promises in writing is to be avoided. If you don’t have a 	contract, you have no legal binding way to prove they will do the 	catering job. Make sure the contract includes the prices, date, 	venue and even the menu.</span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">The 	caterer won’t provide any samples of the dishes to be served at 	your wedding reception. While you can’t expect an entire meal to 	be served, your caterer should be able to provide  you with samples 	of your main dishes.</span></span></p>
</li>
</ul>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">If you don’t notice any of these warning signs before you’re in a contract, you need to try to make the best of it. Make sure the caterer follows the terms of the contract, and if things don’t go the way you want them to, make sure every potential bride you ever meet knows about your bad experience with that particular wedding caterer.</span></span></p>
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		<title>How to Interview a Wedding Caterer</title>
		<link>http://directory.marketingmeasure.com/catering/selecting-a-caterer/how-to-interview-a-wedding-caterer/</link>
		<comments>http://directory.marketingmeasure.com/catering/selecting-a-caterer/how-to-interview-a-wedding-caterer/#comments</comments>
		<pubDate>Wed, 30 Sep 2009 23:01:01 +0000</pubDate>
		<dc:creator>Phillip Crum</dc:creator>
				<category><![CDATA[Selecting a Caterer]]></category>

		<guid isPermaLink="false">http://directory.marketingmeasure.com/?p=281</guid>
		<description><![CDATA[Dallas, TX &#8211; One of the most important components of your wedding day is the wedding reception. For many of your guests, the reception is the last thing they’ll remember about your wedding. You need to make sure that the reception goes off without a hitch, and that everything from the decorations to the DJ [...]]]></description>
			<content:encoded><![CDATA[<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;"><strong>Dallas, TX</strong> &#8211; One of the most important components of your wedding day is the wedding reception. For many of your guests, the reception is the last thing they’ll remember about your wedding. You need to make sure that the reception goes off without a hitch, and that everything from the decorations to the DJ are exactly the way you want them to be. That’s why you need to take the time and properly interview a wedding caterer before you agree to hire them for your special day.</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">There are several areas you need to talk with your caterer about before you hire them, including costs, experience, alcohol and equipment.</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;"><strong>Cost Budget Questions</strong></span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">When you interview a wedding caterer, you need to make sure you know what costs are involved in catering your wedding and you need to make sure they fit within your budget. Here are some cost-related questions to ask when interviewing your potential wedding caterer:</span></span></p>
<ul>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Do 	you require a deposit? How much is the deposit, and when is it due?</span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Do 	you offer an installment plan? When is final payment due?</span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Is 	there an additional gratuity charge or service charge? What about 	taxes?</span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">How 	many hours of service is included in the cost? How much extra would 	it cost for additional time?</span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">What 	is included in the wedding caterer’s price?</span></span></p>
</li>
</ul>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;"><strong>Experience and Qualifications Questions</strong></span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">In addition to making sure the wedding caterer will fit into your budget, you need to get some information about their experience. Here are some good experience-related questions:</span></span></p>
<ul>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">How 	long have you been in business?</span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Where 	did you receive your culinary education and training?</span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Have 	you previously catered weddings? Have you catered weddings of 	similar size?</span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Are 	you licensed and insured?</span></span></p>
</li>
<li>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Do 	you have the necessary health permits as required by the state or 	local governments?</span></span></p>
</li>
</ul>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;"><strong>Alcohol-related Questions</strong></span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">If you’re going to serve alcohol at your wedding reception, there are some additional questions you will need to ask a potential wedding caterer:</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Do you have a liquor license used to purchase alcohol? If not, can you serve my alcohol?</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Do you provide bartenders, and how much is this service?</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Do you require a corkage fee if I serve my own wine?</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Is champagne service for the wedding toast included?</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;"><strong>Equipment Questions</strong></span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">A wedding reception requires a great deal of equipment. Some of this equipment may be provided by the venue, and some may need to be provided by your caterer. Here are some important equipment questions for your wedding caterer:</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">What rental equipment is needed? Do you provide the rental equipment, or is it proved by a third party?</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Are there less expensive options, such as plastic flatware or paper plates?</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Can I see samples of the equipment that you will be using?</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Obviously, these are only some of the questions you’ll need to ask as you interview a wedding caterer. If you make it through these main categories satisfactorily, however, then you can confidently decide on whether or not to hire the wedding caterer.</span></span></p>
]]></content:encoded>
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		<item>
		<title>Choosing the Right Caterer for Your Special Events</title>
		<link>http://directory.marketingmeasure.com/catering/selecting-a-caterer/choosing-the-right-caterer-for-your-special-events/</link>
		<comments>http://directory.marketingmeasure.com/catering/selecting-a-caterer/choosing-the-right-caterer-for-your-special-events/#comments</comments>
		<pubDate>Wed, 30 Sep 2009 22:46:30 +0000</pubDate>
		<dc:creator>Phillip Crum</dc:creator>
				<category><![CDATA[Selecting a Caterer]]></category>

		<guid isPermaLink="false">http://directory.marketingmeasure.com/?p=254</guid>
		<description><![CDATA[Dallas, TX &#8211; When it comes to planning special events for your company, you can&#8217;t be too careful. The fact of the matter is your choice of corporate catering and other details will directly reflect on you and your company. If your event is a disaster, it can cost your company business, or in some [...]]]></description>
			<content:encoded><![CDATA[<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;"><strong>Dallas, TX</strong> &#8211; When it comes to planning special events for your company, you can&#8217;t be too careful. The fact of the matter is your choice of corporate catering and other details will directly reflect on you and your company. If your event is a disaster, it can cost your company business, or in some cases even you’re your own career. Whether those special events are an employee picnic or a dinner for potential clients, choosing the right corporate catering service is imperative.</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Fortunately, there are a handful of relatively simple things you can do to make the selection process a success. Here are some of the most essential principles to keep in mind when you&#8217;re choosing someone to help with your big day:</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Reputation is everything. If you select a corporate catering company from the phonebook, you can&#8217;t be certain what you&#8217;re going to get. Anyone can put an ad in the yellow pages, and the ad tells you nothing about what past customers think about the company. Instead of going to the yellow pages, ask other special event coordinators for their recommendations. Word of mouth is still the most effective marketing tool that a small business can have.</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Choose only licensed and insured providers. Just like your corporate purchasing department has standards when it comes to suppliers, so should you. Choose only a company that has a business license, as well as proof of liability insurance. If you’re unsure about a particular company, check to see if they have complaints filed against them with the Better Business Bureau.</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Get it in writing. Make sure that you have a signed contract with the corporate catering provider that directly spells out what they will be providing for your special events. This does a couple of things for you. First off, it provides you with very specific information about what to expect and what not to expect. Beyond that, it gives you recourse in the case that things don’t go as planned.</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Check references. A menu can look good, and their services may be affordable. However, if the caterer has a reputation for hiring staff that are poorly groomed or typically shows up late, your event will suffer. Most professional caterers will be happy to provide you with a list of recent customers and their contact information. Call a few of these former customers to get an impression of how they do business, and to be aware of what their weak points might turn out to be.</span></span></p>
<p style="margin-bottom: 0in;"><span style="font-family: Arial, sans-serif;"><span style="font-size: small;">Look for confidence and competence. While there are many different types of personalities in the corporate catering world, you want to choose a caterer who has it all together. If the caterer seems hurried all the time, and isn’t particularly interested in discussing the finer details of your special event, this should be a warning sign. Instead, choose a caterer who seems relaxed. Chances are that caterer has a strong staff, and is confident in their abilities to meet your needs.</span></span></p>
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